The 5 Biggest Business Trends In 2023 Everyone Must Get Ready For Now

Ever since the global pandemic of 2020, every business in every industry was flipped. Businesses faced huge challenges they didn’t think they needed to face for a while – forced to work remotely, forced to close doors, forced to lay off more than half of their workforce – and until now, they still are scrambling from these changes.  Yet from these changes, businesses have found methods that work and could still work long after the COVID-19 pandemic becomes just a memory. Technology advisor Bernard Marr shares an article on Forbes his insights of the biggest tech trends heading our way in 2023.

  1. Accelerated digital transformation. “In 2023, we see the continuation of innovations and developments in transformative technologies such as artificial intelligence (AI), the internet of things (IoT), virtual and augmented reality (VR/AR), cloud computing, blockchain, and super-fast network protocols like 5G. New solutions for augmented working, hybrid and remote working, business decision-making, and automation of manual, routine, and creative workloads combine these technologies in ways that enable them to enhance each other.”
  2. Inflation and supply chain security. “Many industries are still plagued by supply chain issues that emerged during the global shutdowns caused by Covid-19 and have only got worse due to the war in Ukraine. To combat this and stay afloat, companies need to improve their resilience in any way that they can. This means reducing exposure to volatile market pricing of commodities, as well as building protective measures into supply chains to deal with shortages and rising logistical costs.”
  3. Sustainability. “In 2023, companies need to make sure that their environmental, social, and governance (ESG) processes are moved to the center of their strategy. This should start with measuring the impact any business is having on society and the environment and then move to increasing transparency, reporting, and accountability.”
  4. Immersive customer experience. “The role that technology plays here, traditionally, has been to streamline processes and remove hassle from the life of the consumer. Think recommendation engines that help us choose what to buy or online customer service portals that deal with problems and after-sales support. These will still play a key role in 2023, but the game has evolved, with this year’s keywords being immersion and interactivity.”
  5. The talent challenge. “Over the past year, we have seen huge movements of talented people as workers reassessed the impact of work and what they want to get out of their lives. This has put pressure on employers to ensure they are providing attractive careers, the flexibility of hybrid work, and an enticing work environment and company culture. Offering people fulfilling work, ongoing opportunities to grow and learn, flexibility and diverse, value-oriented workplaces will all be essential in 2023.”

While the new year is still a few months away, Marr recommends businesses jump on these trends now and be prepared for a more competitive landscape in 2023.


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