French Frames Manufacturer Morel Chooses Infor M3 Fashion ERP to Support its International Expansion

In 2016, French family-owned eyeglass frame company Morel selected Infor to assist them in implementing a centralized, modern, reliable and scalable information system with Infor M3 Fashion solutions. Continuing with their international expansion, Morel is extending the services of the IT giant to nine subsidiaries abroad. Infor’s M3 specialist partner Hetic 3 took charge of the project from the commercialization phase, to replace a home-made solution whose flexibility and functionalities no longer suited Morel’s ambitions. Morel’s international growth strategy called for the company to select a tool that could be deployed in each of its regions, to adhere to local laws and obligations, and to communicate with headquarters efficiently. “A customer like Morel perfectly illustrates our ability to respond to very specific requests with a dedicated solution,” says Laurent Jacquemain, senior vice president and general manager, Southern Europe, Infor. “With Hetic 3, we have been able to set up a progressive deployment project, first in the home market of Morel, then internationally, with deployment in nine territories abroad between now and 2021 that will help Morel to manage its activities with efficiency and agility.”

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